In 2014, I was a flat haired, awkward teenager looking to find my style.  I'd tried a dozen products, from gels to waxes, clays and pomade, but I just couldn't find anything that worked. Then I tried sea salt spray.  Finally I could get my hair to stay full of volume and textured without it getting shiny or rock hard, it was soft to the touch and looked great.

I began using sea salt spray daily, and was starting to love my hair again.  In 2017 my favourite brand of sea salt stopped selling so I was left with two options. Option one, use one of the expensive designer sprays filled with a dozen chemicals I couldn't pronounce or option two, try and make my own.  I went with the second option and began to mix and tinker in my bathroom to make what I thought was the perfect spray. One that left your hair styled, textured, full of volume, yet was soft, workable and didn't dry out your hair.

Sea salt spray is one of the most unknown and underrated hair styling products on the market, for both men and women, yet everyone who's tried it out has absolutely loved what it did for them.  I decided I wanted to get this amazing product out to the world and give people that same feeling of happiness and love for their hair as I have for mine.


Adam Sharanewych


From Idea to Business

Around this time is when I first heard about The Ocean Cleanup.  It seemed like such a no-brainer and I couldn't believe no one had tried to do this before.  Even if we in Canada and across North America are responsible with our plastic waste, it doesn't mean everyone is.  Our oceans are already filled with thousands of tons of plastic waste and that waste isn't going anywhere, not unless we clean it up.  So I decided if I was going to start this business, I would start it with a mission.

Land & Sea Hair Company was founded with a love for the sea and a passion for great hair. We pledged to use glass bottles to minimize plastic use and donate 10% of our profits to The Ocean Cleanup, a non-profit that is using technology to combat ocean plastic pollution. We are cruelty free and Leaping Bunny Certified! Founded in Toronto, Canada, we may be a long way from the ocean but we hope to make a difference, and we will with your support!

Why The Ocean Cleanup?

Sometimes you just have to clean up someone else's mess.  We can reduce plastic use all we want in the developed world but damage has been done and is still being done elsewhere.  According to this peer-reviewed study done by the American Chemical Society, 90% of ocean plastic pollution originates from just 10 rivers in Africa and Asia.  Eight of them are in Asia: the Yangtze; Indus; Yellow; Hai He; Ganges; Pearl; Amur; Mekong; and two in Africa – the Nile and the Niger.

The Ocean Cleanup is tackling that problem. They are using advanced technologies to go out into the oceans and clean up floating plastic debris. A full scale deployment of their system has the potential to reduce the size of the Pacific Garbage patch by 50% every 5 years.

To learn more about The Ocean Cleanup please visit https://theoceancleanup.com